- Full-time
- Marketing & Product Development
- Walden University
- Columbia
Job description
About Walden University
Walden University, an Adtalem Global Education institution, supports a diverse community of adult learners from across the U.S. and other countries, who seek to achieve their academic goals and make positive, lasting social change in their professions and communities. Walden offers more than 100 online degree and certificate programs, for students pursuing a bachelor’s, master’s, doctoral or certificate. Walden University has graduated more than 174,000 students and is accredited by the Higher Learning Commission.
In our U.S. locations, we operate on a hybrid work model with three in-office days and two remote days per week. Starting Q1 2025, we will transition to a four-day in-office schedule, Monday–Thursday. This in-office time fosters creativity, innovation, communication, and stronger team relationships, supporting both individual and organizational success.
Visit WaldenU.edu for more information, and follow on Twitter, Instagram, Facebook, Instagram and LinkedIn.
Opportunity at a Glance
The Senior Product Manager is responsible for the strategy and overall success of product portfolios. This position plays a leadership role over all aspects of the assigned portfolio and works closely with colleagues in other areas across the university to deliver on the strategy and goals. This position also partners with university departments and teams to craft and hone the go-to-market strategy, ensuring understanding and adoption of product marketing deliverables to fulfill business objectives.
Responsibilities
- Lead the product strategic roadmap for significant portfolios in their vertical, ensuring the roadmap and team are aligned to strategic plans and go-to-market strategies.
- Manage the development process, partnering with academic leadership and product development group to develop and drive program strategies and differentiators that meet program needs and drive success.
- Collaborate with cross-university teams and partners to operationalize and execute the launch of new products and academic initiatives.
- Lead and drive accountability and workflows with appropriate cross-functional leaders and teams and stakeholders to ensure projects are completed on schedule, on budget and, on target.
- Develop effective marketing and positioning strategies that increase visibility of products and align with the go-to-market strategy.
- Write and position clear, concise, and compelling copy specific to channel, develop and deliver artifacts to support the go-to-market strategy.
- Proactively identify opportunities and problems and create innovative solutions to address them; offer ideas and approaches to adoption of deliverables and solutions to identified strategic needs.
- Develop long-term plans and monitor P&L for assigned products.
- Completes other duties as assigned.
- Performs other duties as assigned.
- Complies with all policies and standards.
- Bachelor's Degree required, Master's Degree preferred.
- 5 to 10 years of product management, product marketing, or related experience.
- Knowledge of adult, online higher education market, or related industry preferred.
- Familiarity with Pragmatic Institute Framework preferred.
- Excellent written and verbal communication skills; copywriting, editing, and proofreading skills, B2C and B2B copywriting preferred.
- Superior team skills with proven ability to lead cross-functional teams and collaborate successfully with all organizational functions and levels with emphasis on building strong, productive relationships.
- Proficient in financial and business analysis, data mining, and budget development and management.
- Must possess excellent problem solving and strategic thinking abilities, and the ability to thrive in a fast-paced, constantly changing environment with tight deadlines and multiple priorities.
- Demonstrated ability in managing complex issues, preferably in a dynamic, high-pressure culture, with diplomacy and enthusiasm.
- Track record of leading diverse functional and business units in large, matrixed project teams.
- Ability to work effectively with and influence internal and external customers and at all levels in an organization.
- A high degree of creativity, personal integrity, and strong work ethic.
In support of the pay transparency laws enacted across the country, the expected salary range for this position is between $80336.75 and $140851.54. Actual pay will be adjusted based on job-related factors permitted by law, such as experience and training; geographic location; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions you may have, and we look forward to learning more about your salary requirements. The position qualifies for the below benefits.
Adtalem offers a robust suite of benefits including:
- Health, dental, vision, life and disability insurance
- 401k Retirement Program + 6% employer match
- Participation in Adtalem’s Flexible Time Off (FTO) Policy
- 12 Paid Holidays
For more information related to our benefits please visit: https://careers.adtalem.com/benefits.
You are also eligible to participate in an annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
Equal Opportunity – Minority / Female / Disability / V / Gender Identity / Sexual Orientation

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