Marketing Program Manager

About Adtalem Global Education

Adtalem Global Education is a national leader in post-secondary education and leading provider of professional talent to the healthcare industry. Adtalem educates and empowers students with the knowledge and skills to become leaders in their communities and make a lasting impact on public health, well-being and beyond. Through equitable access to education, environments that nurture student success, and a focus on expanding and diversifying the talent pipeline in healthcare, Adtalem is building a brighter future for communities and the world.

Adtalem is the parent organization of American University of the Caribbean School of Medicine, Chamberlain University, Ross University School of Medicine, Ross University School of Veterinary Medicine and Walden University.

Visit Adtalem.com for more information, and follow on Twitter and LinkedIn.
 

Opportunity at a Glance
The Marketing Department is seeking a seasoned program manager to join the newly established Marketing PMO which will establish and sustain project and program discipline across the Marketing Department. The Program Manager will oversee and lead several projects, products, and strategic initiatives/programs. They will help to establish a delivery framework for integrated marketing campaigns and work directly with Marketing Sr. Leaders to manage campaign delivery, program priorities, dashboard tracking of key priorities, project timelines, and risk. This person will have ownership for program performance, risk management, financial tracking and dashboard reporting for Marketing and business line senior leaders.

Responsibilities

• Plan and manage the delivery of work contained in the program (including Initiatives/Projects).

• Establish and implement project management processes and methodologies for the Marketing community to ensure marketing projects and integrated campaigns are delivered on time, within budget and adhere to high-quality standards that meet sponsor expectations.

• Establish project and campaign delivery metrics and report out to executives and stakeholders on the state of the delivery including progress, risks, financials, actions taken, and escalations.

• Track (Monitor, report and mitigate risks) Scope, Schedule, Cost, quality, risks across the program, identify and manage delivery risks proactively.

• Coach and manage the performance of project delivery resources within the program.

• Maintain and continually develop expert level knowledge on qualitative and quantitative measurement of project and program progress with both agile and waterfall / plan first methodologies.

• Ensure program components are aligned to program goals.

• Works with other departments to ensure the program has the required level of participation and understanding to ensure projects are delivered within the time and budgetary guidelines.

• Identifies and responds to program risks including mitigating and resolving communication problems and team conflicts.

• Assures that the business case for the program is within corporate strategic plan and provides assistance to the business to create the Return on Investment (ROI) documentation.

• Provides input/process improvement recommendations to processes.

• Participates in product and vendor evaluations and vendor selections.

• Completes other duties as assigned.

• Complies with all policies and standards

• Bachelor's Degree Marketing or related discipline required
• 8+ years experience of relevant B2C Marketing required
• 8+ years years project/program management experience with proven strategic leadership, business relationship management, finance management required
• 6+ years of agency experience required
• 4+ years Marketing automation required
• 5+ years Monday.com and/or Workfront required
• 8+ years Project delivery in cross-functional; cross business line settings required
• Thorough knowledge and understanding Project, Program and Portfolio management including waterfall and agile based approaches and lean project management.
• Ability to drive delivery for cross functional campaigns and project, via use of project delivery tool (e.g. Workfront, Monday).
• Ability to work under stressful conditions including effective communication, risk management, and risk-based decision-making.
• Ability to mentor and drive adoption of project/program management delivery process and metrics
• Ability to work effectively in a consultative role with other Senior Managers and Executive Leadership.
• Proven ability to communicate professionally in a corporate environment, work in cross-functional collaborative teams and implement organizational change management.
• Data-Driven Marketing: Strong analytical skills to assess the performance of marketing campaigns using KPIs, conversion rates, and return on investment (ROI).
• Brand Management: Ability to create and maintain consistent brand messaging across various channels and touchpoints.
• Digital Marketing Knowledge: working understanding of AI, SEO, SEM, content marketing, social media marketing, and email campaigns.
• Passion and perseverance in forging new paths and driving team success.

In support of the pay transparency laws enacted across the country, the expected salary range for this position is between $80,336.75 and $145,077.09. Actual pay will be adjusted based on job-related factors permitted by law, such as experience and training; geographic location; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions you may have, and we look forward to learning more about your salary requirements. The position qualifies for the below benefits.

Adtalem offers a robust suite of benefits including:

• Health, dental, vision, life and disability insurance
• 401k Retirement Program + 6% employer match
• Participation in Adtalem’s Flexible Time Off (FTO) Policy
• 12 Paid Holidays
  
  For more information related to our benefits please visit: https://careers.adtalem.com/benefits.
  
  You are also eligible to participate in an annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

Equal Opportunity – Minority / Female / Disability / V / Gender Identity / Sexual Orientation